Firefox’s AI Turn Sparks Internet Backlash, Redefining Browser Trust and Privacy

Firefox and the Internet’s Breaking Point With AI

Mozilla has never been just another browser company. For over two decades, Firefox has symbolized resistance—against monopolies, invasive tracking, and the steady erosion of user control on the web. That legacy is precisely why Mozilla’s recent announcement that Firefox will evolve into an AI-powered browser over the next three years has triggered such an intense backlash. The reaction was immediate, loud, and deeply emotional. Reddit threads exploded, X filled with outrage, and longtime Firefox users expressed a sense of betrayal that goes beyond ordinary product criticism. This was not merely resistance to a feature update; it was a reaction to … Read more

ChatGPT Atlas Browser Risks Inflating Ad Budgets and Analytics Data

ChatGPT Atlas Browser Risks Inflating Ad Budgets and Analytics Data

The digital marketing ecosystem is experiencing a paradigm shift with the rise of AI-powered browsers, and OpenAI’s ChatGPT Atlas browser is at the forefront of this change. While AI integration promises improved efficiency, personalization, and user experience, it also introduces novel challenges for advertisers, marketers, and analytics professionals. Among the most pressing concerns is the potential for AI-driven activity to mimic human behavior online, inadvertently driving up ad budgets and distorting website analytics. This article provides a detailed exploration of the ChatGPT Atlas browser, its mechanisms, the risks it poses to digital advertising and analytics, and strategies businesses can adopt … Read more

What Is Microsoft Edge Copilot Mode? Complete User Guide

What Is Microsoft Edge Copilot Mode? Complete User Guide

Microsoft has officially launched Copilot Mode in its Edge browser, marking another step in the integration of artificial intelligence into everyday web browsing. Copilot Mode is designed to make your browsing experience more interactive, efficient, and AI-driven. It brings together AI-generated responses, real-time web search, and multi-tab navigation into a single unified interface. While this feature has been available in experimental form since July 2025, its official release means anyone using Microsoft Edge can now explore its capabilities, including advanced tools like Copilot Actions and Copilot Journeys. The emergence of AI-powered browsers such as Edge, Chrome with ChatGPT plugins, and … Read more

Perplexity Launches Comet Browser Free Globally to Challenge Chrome

Perplexity Launches Comet Browser Free Globally to Challenge Chrome

In a bold move that signals Perplexity’s ambitions in the browser space, the AI startup has announced that its AI-powered browser, Comet Browser, is now available for free worldwide. Originally launched in July 2025 exclusively for the company’s Perplexity Max subscribers (a $200/month tier), Comet has been repositioned as a mass-market browser, designed to bring AI-first experience into everyday web browsing. This shift comes amid intensifying competition from big tech and other AI-native browser efforts—Google pushing AI features into Chrome, OpenAI considering its browser, and Opera turning heads with its Neon agentic browser. By making Comet free, Perplexity wants to … Read more