7 Real-World AR Case Studies from 2025

7 Real-World AR App Case Studies from 2025

In 2025, augmented reality (AR) apps have matured from experimental novelties into essential business tools across industries. From retail and education to healthcare and automotive, AR is transforming customer experiences, streamlining operations, and boosting engagement. This article highlights 7 real-world AR case studies from 2025, revealing how innovative companies and institutions are applying AR to solve real problems, drive brand impact, and deliver measurable results. The New Normal of Augmented Reality As the digital-physical divide narrows, AR is becoming a vital part of enterprise and consumer-facing technology. The global AR app market is projected to surpass $45 billion by the … Read more

Spark AR vs Lens Studio: Which is Best for You?

Spark AR vs Lens Studio: Which is Best for You?

This in-depth comparison analyzes two leading AR creation platforms—Spark AR and Lens Studio. Both tools allow creators to build and publish augmented reality effects, but they serve slightly different audiences, workflows, and ecosystems. This article explores their similarities, unique strengths, technical capabilities, monetization potential, and best use cases to help you choose the right AR development platform for your needs in 2025. What are Spark AR and Lens Studio? Spark AR, developed by Meta (formerly Facebook), enables creators to build and deploy AR experiences on Instagram and Facebook. Lens Studio, created by Snap Inc., is used to design interactive AR … Read more