Google’s Likeness Avatars Signal a New Era for Android XR

Google’s Likeness Avatars: Android XR’s Most Ambitious Step Toward Human Presence

Photorealistic avatars have long been a holy grail of extended reality. For decades, the XR industry struggled to move beyond cartoonish representations that felt playful but emotionally hollow. Apple changed that conversation with Personas on Vision Pro, proving that realistic digital self-representation could cross the uncanny valley and feel genuinely human. Now, Google has entered the arena. With the rollout of its new photorealistic “Likeness” avatars for Android XR, Google is signaling that it intends to compete seriously in the emerging market for spatial presence and virtual communication. This is not just about avatars. It is about redefining how people … Read more

Who Will Win the XR Headset Wars: Meta, Apple, or Google?

Who Will Win the XR Headset Wars: Meta, Apple, or Google?

The race to dominate the Extended Reality (XR) operating system market is heating up. With Meta’s Horizon OS, Apple’s visionOS, and Google’s Android XR Headset in the mix, the stakes are high, as whoever claims the dominant XR OS will control the future of this transformative technology. Each contender brings unique strengths, but only one can reign supreme in the long term. Let’s dive into how these giants stack up in terms of market presence, ecosystem integration, developer support, and future potential. Meta’s Horizon OS: The Current Market Leader Market Dominance Meta has a substantial lead in the XR space, … Read more