Meta’s $19 Billion VR Gamble Shows the Limits of Metaverse Ambitions

The Cost of Betting on the Future Too Early

Few technology companies have committed as aggressively to virtual reality as Meta. What began as a bold rebranding in 2021 — when Facebook officially became Meta — has since evolved into one of the most expensive long-term bets in modern tech history. In 2025 alone, Meta’s Reality Labs division burned through $19.1 billion, surpassing the already staggering losses recorded in 2024. Despite years of investment, high-profile product launches, and relentless messaging around the metaverse, Reality Labs continues to operate at a scale that raises fundamental questions about viability, timing, and strategic focus. As 2026 begins, Meta’s own leadership admits that … Read more