Trusted Media Brands Navigates AI Licensing Deals Amid Content Concerns
In the rapidly evolving landscape of artificial intelligence (AI), media companies are being confronted with unprecedented opportunities and challenges. Trusted Media Brands (TMB), a well-established publisher known for iconic properties such as Reader’s Digest, Taste of Home, and the user-generated video licensing platform Jukin Media, has emerged as a cautious but strategic participant in AI dealmaking. The company is actively in discussions with major technology firms over AI licensing agreements but has deliberately chosen to hold back from finalizing any contracts until the terms ensure fair compensation and protect its intellectual property. The core issue TMB faces is scope. Many … Read more